Innovative new signs introduced as Worcestershire's roadworks go digital - The Bromsgrove Standard
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11th Aug, 2022

Innovative new signs introduced as Worcestershire's roadworks go digital

Rob George 2nd Jul, 2022

A NEW and innovative way of digitally managing roadwork signs to provide real-time updates to motorists is being introduced in Worcestershire.

The simple signs are fitted with GPS technology which means messages can be sent out remotely rather than requiring an onsite visit to set up.

There are currently 11 ‘Smart’ boards in operation across Worcestershire. They work by transferring live data to a central network, which then feeds directly to drivers’ satnavs, ensuring they are aware of any traffic delays from the works on the highway.

Highways chiefs say there is also the potential to expand the use of the signs to cover vulnerable sections of the road network, such as locations which flood, enabling information on road closures to be transmitted easily to the travelling public.

By reducing vehicle trips to manually change signs on site and mitigating unnecessary journeys by making motorists aware of road closures, the need to use diversions or alternative routes, there are also carbon reduction benefits too.

Coun Mike Rouse, cabinet member for Highways and Transport said: “Together with our partners Ringway, we are looking to rethink the way we manage highway services.

“The exciting introduction these boards, whilst still in its infancy, has the potential to completely change the way signage is updated on site.

“It’s essential we provide the correct information to keep local people well informed.

“I’m confident these new signage boards will deliver real benefits going forward, offering real-time information about road works, road closures and diversion routes live from site.”

It’s anticipated the use of Smart signs will be expanded across the county in collaboration with partners over the next few years.

This should result in significant improvements in the speed and reliability of information being communicated to road users delivering greater customer satisfaction and environmental benefits.

Visit for the latest roadworks, road closures, diversions and traffic restrictions across Worcestershire.


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