HUNDREDS flocked to Rubery’s Morrisons on Wednesday (December 13) to catch a glimpse of the famous Coca-Cola lorry as it completes tour of the UK.
Families and residents gathered in the supermarket car park to enjoy Coca-Cola’s ‘winter wonderland’ with a free Coco-Cola Zero Sugar before it continued its journey further down south.
Drone pilot and budding photographer, Rob McNamara, shared some top down photo’s of the truck in Rubery.
Picture by Rob McNamara. s
The fizzy drink company’s Christmas Truck Tour will see it’s much adorned vehicle visit 17 locations in total across the UK.
The tour started in Glasgow on Friday, November 24 before making it’s way to England via other major Scottish cities.
Florence Wheatley, brand manager at Coca-Cola Company, Great Britain, said: “Coca-Cola has been spreading Christmas cheer for decades and, this year, we’ve added even more exciting elements to make it as magical and merry as possible.
“We’re also thrilled to extend our partnership with Neighbourly, emphasising spreading kindness and making a positive impact across the UK.
“Together, we want to inspire year-round acts of goodwill and truly make a difference in all local communities.”
Picture by Rob McNamara. s
Milton Keynes, Watford, Birmingham city centre, Sheffield, Liverpool, Leeds, Gateshead, Wolverhampton, Basildon, and Leicester have all been visited by the truck.
Its next stop after Rubery was Wembley Park in London on Thursday, December 14.
Coca-Cola has partnered with Neighbourly, a giving platform that provides crucial support to local communities across the UK.
This year, Coca-Cola and Neighbourly will be supporting the local communities within the visited cities through a volunteering scheme and donation drive.
Steve Butterworth, CEO at Neighbourly, said: “We’re excited to join forces with Coca-Cola over the festive period.
“The Christmas Truck Tour is a fantastic way to increase awareness of Neighbourly’s mission to help businesses build stronger communities.
“The partnership with Coca-Cola is about more than just festivities; it’s about making a real difference.
“By connecting businesses with local causes, we aim to create a positive impact that lasts beyond the holiday season.
“We hope people can visit the Coca-Cola Truck Tour this Christmas and discover how they can be a force for good in their community.”
Keep up to date with the tour via @CocaColaGBI (Instagram).
For those unable to attend the Truck Tour in person, the ‘Find Your Inner Santa Quiz’ can also be unlocked via the Coca-Cola app and on the product’s new Christmas packaging. Prizes available.
