THE PRIMROSE Hospice’s festive campaign – probably the most poignant of the year – has already been pledged £20,083.92.
And, with a month still to go, bosses at the charity are hoping the final total for the Lights of Love will surpass last year’s £24,000 record.
The drive sees relatives and friends remember a loved one who is no longer with them at this special time of year.
In return for a donation, their name is included in one of the remembrance books placed around the Christmas trees in Bromsgrove and Rubery.
And, as well as being an act of remembrance, it is a celebration of life.
The Bromsgrove Lights of Love Tree, which is by Asda and has the names of loved ones displayed around the base, was illuminated on Saturday (November 22) as part of the town’s Christmas lights switch-on. There was a memorial service at the Methodist Church beforehand.
Tomorrow (Saturday) the Lights of Love tree in Rubery will be lit up – also coinciding with the village’s switch-on.
The festive fir is in New Road and a book of remembrance will be displayed in the information board by the tree.
Envelopes for donations are available at all Primrose Hospice shops and readers can use the cut-out coupon on this page.
For more information on the Lights of Love visit www.primrosehospice.org or call 01527 889796.