September 29th, 2016

Adverts on Lickey roundabout which are ‘distracting drivers’ to be removed after councillor’s campaign

Adverts on Lickey roundabout which are ‘distracting drivers’ to be removed after councillor’s campaign Adverts on Lickey roundabout which are ‘distracting drivers’ to be removed after councillor’s campaign

ADVERTS strapped to railings on the perimeter of a traffic island off Rose Hill in Lickey are to be removed after a campaigning councillor complained they were dangerous as they distracted drivers.

Coun Peter McDonald contacted The Standard this week about the issue, demanding something was done.

We took his concerns to Worcestershire County Council and, after going out to the site to look at it for themselves, officers agreed with Coun McDonald and revealed the signs will now be taken down.

Coun McDonald welcomed the swift action taken by the authority after we had got in touch with them,

He said: “Driving around the island is almost like traveling around Piccadilly Circus with adverts adorning the railings.

“It has seen many accidents over the years and such unwanted distractions around a busy island could only add to further crashes.”

Coun John Smith OBE, who is responsible for highways on Worcestershire County Council, said: “Our officers regularly monitor the number of signs and advertisements on the islands and highway in the county from a safety perspective.

“We are grateful to Coun McDonald for bringing this island to our attention and have made arrangements for these adverts to be removed.”

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