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6th Jul, 2022

Hometown heroes from Bromsgrove and Droitwich sought to star in Birmingham 2022 Commonwealth Games ad campaign

Bromsgrove Editorial 18th Oct, 2020

HOMETOWN heroes from across Bromsgrove and Droitwich are being sought to star in an advertising campaign for the Birmingham 2022 Commonwealth Games.

Organisers are asking people to nominate those who deserve to be recognised for making a difference to their communities by dedicating their lives to grassroots sport.

Nominees could be an inspiring coach, dedicated volunteer, courageous player or diehard supporter, or anyone who’s had a real impact on their sport club, team or facility.

Ian Reid, CEO of Birmingham 2022, said: “The West Midlands has sport running through its veins, whether that’s elite competition or grassroots participation, and it’s really important to celebrate both.

“That’s why I am so excited by this campaign, which will champion the people who inspire others to take part in sport across the region.

“By making these Hometown Heroes the stars of an upcoming Birmingham 2022 advertising campaign, we are saying clearly that we are the Games for Everyone, and a celebration of sport at every level.”

Nigel Huddleston, Minister for Sport, Heritage and Culture and MP for Mid Worcestershire, is backing the campaign.

He said: “The West Midlands has a wealth of inspirational people at all levels of sport, so I’m delighted that this campaign will highlight many of them.

“I would strongly encourage anyone who knows an unsung hero at their club to nominate them to be one of the faces of the Games.”

Nominations are open at – the winners will be chosen to feature on billboard adverts across the region in 2021, as the countdown to the games begins.

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