£4million scheme submitted for Bromsgrove's Birmingham Road Retail Park - The Bromsgrove Standard

£4million scheme submitted for Bromsgrove's Birmingham Road Retail Park

Bromsgrove Editorial 17th May, 2016 Updated: 17th Oct, 2016   0

AN APPLICATION to develop the retail park on a key Bromsgrove Town Centre site has been submitted to the district council.

The £4million scheme earmarked for the site on the Birmingham Road which had the What! Store and the YMCA charity shop on it has been put forward by IM Properties.

The company said it wanted to create a new high quality shopping destination for residents and visitors to the town.

The plan is to divide the existing 30,000sq ft of retail space into a number of smaller, more flexible units designed to attract well-known, quality retailers into the town.




Although it is not yet known exactly which retailers will be coming to Bromsgrove IM Properties, one of the UK’s largest privately owned properties companies, has worked with a number of high profile names in the past.

Richard Sykes, planning and development manager at IM Properties, said the Birmingham Road site has an excellent location and – with the significant enhancements and investment the company was proposing – he believed it could create ‘a retail landmark that the town currently lacked’.


“We feel the size of the units we are proposing, which incorporate mezzanine floorspace and landscaping of the surrounding area, would attract the right mix and quality of tenants providing a significantly improved retail offering and a real economic boost to Bromsgrove.”

* Which stores would you like to see take up residence on this Birmingham Road site? E-mail us your views to [email protected]

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